labs_

Independent creative studio.

Start a project

11/02Services / A whole world of possibility

Good taste.
Put to work.

We start with who you are, make the world notice, then build what helps you grow.

Start a project

11/02.1Make it unmistakable.

rebrand.

Let’s make it happen

We find what makes you unmistakable, then design everything around it.

A name worth repeating. A look they recognise before they read a word.

  1. 01

    Brand strategy & naming

    Positioning, voice and a name worth saying out loud.

  2. 02

    Logo & identity systems

    Marks, type, colour and the rules that hold them together.

  3. 03

    Brand guidelines

    One book your whole team can follow.

  4. 04

    Decks & brand books

    Pitch decks, menus and brand books.

11/02.2Make them feel something.

create.

Let’s make it happen

Commercials and brand content made with AI and art-directed by people. Real cameras when they matter.

The first frame earns the pause. The idea gives them a reason to remember.

  1. 01

    AI commercials

    Broadcast-ready ads, generated and directed in-house.

  2. 02

    Campaigns & social content

    Launch visuals, key art and a steady flow of on-brand posts.

  3. 03

    Product visuals & photography

    Packshots, mockups, lifestyle scenes and campaign photography.

  4. 04

    Postproduction & promo products

    Editing, colour, sound and VFX. Packaging, merch and launch kits, ready for print.

11/02.3Find your people.

amplify.

Let’s make it happen

AI finds the creators your audience already trusts. We run the campaign and measure what it earns.

People listen to people they trust. Put your brand in the right conversation.

  1. 01

    Influencer discovery

    Matched on audience, values and real engagement.

  2. 02

    Campaign management

    Briefs, contracts, content approval and posting schedules.

  3. 03

    Creator & UGC content

    Authentic content, ready for your channels and ads.

  4. 04

    Advertising & reporting

    Reach, clicks and sales, reported in plain language.

11/02.4Give the idea a life.

build.

Let’s make it happen

From MVP to must-have. Websites and apps for clients, and our own products to prove it works.

Curiosity gets someone through the door. A thoughtful experience brings them back.

  1. 01

    Websites

    Designed, built and launched, with UX people actually enjoy.

  2. 02

    Web & mobile apps

    A working first version, ready for real users.

  3. 03

    In-house products

    Our own apps: the lab where we test what we sell.

11/AThe production company

production.

AI commercials. Photography.
GenAI. Postproduction.

11/BThe creative studio

studio.

Advertising. Digital.
Branding. AI solutions.

11/03A way of working that fits

One project.
Or the bigger picture.

11/04A few useful answers

Before we begin.

Where does a project start?

With a short brief and a free first call. Tell us about the business, the audience and the goal. We reply within two working days with the next steps.

Do you work on a fixed scope?

Yes. A project has one clear goal and one fixed scope. There is also a monthly brand subscription and a build sprint for a working first product.

Where do people fit into the process?

People set the direction and sign off on everything that goes live. The machines carry the speed and scale. Human judgement stays in charge.

What is Level 11?

The next stage, once the brand, content and audience are in place. It opens to clients after we have worked together.